KLEOS+KLEA
KLEOS+KLEA embodies a 20-year skincare journey led by founder Tammy Demos, rooted in nature’s curative intelligence and a commitment to nutrient-only formulations.
The project spans naming, identity, packaging, product design and art direction to deliver a fully realised visual world centred on one guiding principle: Born to Nourish.
The packaging was conceived not as decoration, but as a physical expression of the brand’s values: calm, precise, and crafted to be held, opened, and experienced. It invites you to slow down and extend the ritual through touch, deepening your connection to the brand.
Project Credits
Creative Direction & Design: Catarina Pereira
3D Design: Dylan Godfrey
Lid Concept: Manuel Carvalho & Nazara Lázaro
Illustration & Design Support: Rita Pereira
Web Development: Arnold Oosterom
Brand Naming: Eleni Tranouli
Copywriting: Margot Noel & Catarina Pereira
Marketing: Hailey Welch
Typography: Grilli Type & Klim Type Foundry
Voodoo Voodoo, 2024–Present
Photography & Art Direction
Creative/Art Director: Catarina Pereira
Photographer: Lina Zangers
Set Designer: Kristine Alksne
Videographer: Tjark Lienke
Hair & Makeup Artist: Theo Schnürer
Digital Operator/Light: Chaemus Macmillan
Lighting Assistant: Lukas Wenninger
Production: Doity
Studio: Chérie, Berlin
Work Scope:
Project Solutions:
Visual Identity
Brand & Product Naming
Brand Story Development
Packaging System
Product Design
Art Direction
E-Commerce Design
Editorial Design
Printed Matter
Social Media
Marketing Collateral